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Nike's “Never Too Far Down” Commercial Does Storytelling Right | by Akos Peterbencze | Better Marketing
Unravelling Nike's Storytelling Mastery: The Unique Narrative and Hero's Journey that Shaped a Global Brand
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What's Your Story? How to Elevate Your Business through Brand Storytelling - Active Internet Marketing (UK)
![Nathan Baugh on X: "Sell the transformation Great storytelling boils down to the transformation the Hero goes through. Nike never sells its clothing — it sells what the clothing can do for Nathan Baugh on X: "Sell the transformation Great storytelling boils down to the transformation the Hero goes through. Nike never sells its clothing — it sells what the clothing can do for](https://pbs.twimg.com/media/FYWhQkJWIAMPutt.jpg)
Nathan Baugh on X: "Sell the transformation Great storytelling boils down to the transformation the Hero goes through. Nike never sells its clothing — it sells what the clothing can do for
![Zain Kahn on X: "1. Character: • Choose your target customer • Identify what they want • Make this the centre of your story Example: Nike chose underrepresented girls who want to Zain Kahn on X: "1. Character: • Choose your target customer • Identify what they want • Make this the centre of your story Example: Nike chose underrepresented girls who want to](https://pbs.twimg.com/media/FPl9RVOVIAUGTeD.jpg)